The Price is Right!

When you are ready to sell, determining what price to offer your home to buyers at can be much like playing The Price is Right with Bob Barker.

If you ask 4 people what your home is worth, you will get 4 different answers, no doubt one so low you will scoff at their judgement and one so high you only hope they are right.

In our current market, pricing your home right when you put it on the market is very important. The buyers who have been looking for a home, and likely have made many offers without success, have seen all the homes comparable to yours, and are very educated on price. When they see a home come on the market listed much above current market value, they tend to not even consider it. They believe either the seller is being unrealistic, or that they have time to wait for the price reduction.

It can be difficult as a home owner to look at the prices being paid for homes, and not think you should list yours at the price just attained by the house down the street. Well priced homes are currently attracting multiple offers, which tends to drive the final sale price up, sometimes to levels not previously achieved by similar homes. At times, if a property is the only home available, and has very desirable features, it will obtain an unrealistically high selling price, only because it is the only one available.

When a REALTOR® provides you with a Market Evaluation of your home, they take into consideration what has sold, what is currently available, and what has been rejected by the market. They have the expertise and knowledge to look at the sale prices of properties, and the events surrounding the sale to determine how they compare to your home. Combining this knowledge with information regarding other properties that are currently for sale (your competition) and also considering properties that have been on the market for a longer period of time (seemingly overpriced) they can provide you with a recommended range in which to offer your home for sale.

Many sellers are concerned that the suggested price range is too low. They see a similar house that sold for maybe $50,000 more that the price being recommended to them. The other home may have received 15 offers, driving the price higher. As a seller, you must price your home to attract the competitive offers in order to realize the highest sale price. Pricing at top dollar may very well discourage a number of the potential buyers of your home, and possibly make competition unlikely.

If you are considering selling your home, and would like an honest opinion and marketing plan, call one of our Coldwell Banker Community Professionals representatives. They will provide you with a comprehensive evaluation, and help you make the right decision.

Are You Thinking of Buying or Selling? Here are 5 Reasons You Should Hire a REALTOR®

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When you buy or sell a home, often you are starting down a path you have never travelled before.  You need an experienced Real Estate Professional on your side to ensure you attain your goal.  It may seem easy to either sell or buy privately, with access to the information provided by realtor.ca. The following 5 Reasons to Hire a REALTOR® are even more important today, with all the options available through the internet and the information/misinformation that is out there.

  1.  Preparing and interpreting all the paperwork. There are many forms that need to be completed to buy or sell a home.  Also, there are many terms and conditions to consider to protect yourself in the transaction.  The last thing you want is a legal problem because something was missed.
  2. If you are buying, what do you do when you find your dream home? There are many considerations when you prepare an offer to purchase a home, from the decision of basics such as what is included in your purchase and moving dates, to what terms and conditions do you need to protect yourself in the purchase, and ensure that the  home you are buying is all that you think it is. Do you know the professionals to contact to have your new home inspected or to arrange the best financing?
  3. Are you a good negotiator?  Can you buy it for the lowest price possible or conversely sell it for the highest? Do you have the information you need to know what the home should sell for?  Can you remove your emotions from the negotiations?
  4. What is your home really worth?  Do you know how to price your home to attract the most buyers and generate the most offers?  We are currently experiencing a very robust market for sellers.  You want to maximize your sale price!
  5. Do you know what is really going on in the market? More particularly, do you know what is going on in your neighbourhood?  You need to know the specifics of the neighbourhood in order to know what price you should offer your home for sale at, or to know what to offer for your dream home.

By hiring a real estate professional you will have someone that will help you make an educated buying or selling decision.  They will tell you the facts, not what they think you want to hear.

Thinking of buying or selling?  Call one of our professionals at Coldwell Banker Community Real Estate.  They will provide you with the help you need.

How to Win Every Time with Competing Offers

The only guaranteed winner when there are competing offers on a property is the Seller.

The real estate market this year has been inundated with competing offers. It seems the combination of low interest rates, a lack of listing inventory over the past few years, and a strong employment/economic outlook has fired up our market.

Sadly, with competing offers, only one buyer is happy with the outcome, and the rest are disappointed at best, and sometimes downright upset at worst. Many buyers have lost 5 or 6 times before being successful in making a purchase. I believe that if your REALTOR® has explained how competing offers are handled, and what your options are, you may be disappointed, but you should never be upset.

In the Hamilton market, when you are one of two or more offers, you have one opportunity to make your best offer. Your REALTOR® should ensure that they explain the process to you, and help you to determine what is the maximum you would be willing to pay, finding the point where if someone buys the property for $100 more, you will not be upset… you may be disappointed, but you are at the limit of what you are willing or able to pay. They should explain that starting at a lower price and expecting to have an opportunity to improve you offer is not how it works in competition.

Also, it is not always the highest price that wins. It can be the offer with no conditions, or the best closing date for the sellers, or maybe just the buyer that the seller liked the most. The seller can accept any offer they wish, or none.

There are some instances when the seller does not accept any of the offers, telling the buyers to come back with a better offer if they wish. This can happen when the offers the seller receives are very close in price and conditions, and the seller can see no benefit in accepting one over another, or it may happen if the seller was hoping to receive higher offers, and is not willing to accept the price they have been offered.

If you are currently house hunting, be sure your REALTOR® has explained how the buying process works, including how competing offers are handled.

If you are ready to start you home search, be sure to call a Coldwell Banker Pinnacle Real Estate representative. They will provide you with excellent, professional service, and ensure that you know exactly what to expect.

3 Questions to Ask Before Buying a Home

kcm copyThis is an interesting post on the  KCM blog just this week…

 

 

If you are thinking about purchasing a home right now, you are surely getting a lot of advice. Though your friends and family have your best interests at heart, they may not be fully aware of your needs and what is currently happening in real estate. Let’s look at whether or not now is actually a good time for you to buy a home. There are three questions you should ask before purchasing in today’s market:
1. Why am I buying a home in the first place?

This truly is the most important question to answer. Forget the finances for a minute. Why did you even begin to consider purchasing a home? For most, the reason has nothing to do with finances. A study by the Joint Center for Housing Studies at Harvard University reveals that the four major reasons people buy a home have nothing to do with money:
A good place to raise children and for them to get a good education
A place where you and your family feel safe
More space for you and your family
Control of the space
What non-financial benefits will you and your family derive from owning a home? The answer to that question should be the biggest reason you decide to purchase or not.
2. Where are home values headed?

When looking at future housing values, Home Price Expectation Survey provides a fair assessment. Every quarter, Pulsenomics surveys a nationwide panel of over one hundred economists, real estate experts and investment & market strategists about where prices are headed over the next five years. They then average the projections of all 100+ experts into a single number. Here is what the experts projected in the latest survey:
Home values will appreciate by 4% in 2015.
The cumulative appreciation will be 23.5% by 2019.
Even the experts making up the most bearish quartile of the survey still are projecting a cumulative appreciation of over 15.1% by 2019.
3. Where are mortgage interest rates headed?

A buyer must be concerned about more than just prices. The ‘long term cost’ of a home can be dramatically impacted by an increase in mortgage rates. The Mortgage Bankers Association (MBA), the National Association of Realtors, Fannie Mae and Freddie Mac have all projected that mortgage interest rates will increase by approximately one full percentage over the next twelve months.
Bottom Line

Only you and your family can know for certain the right time to purchase a home. Answering these questions will help you make that decision.

IS IT A GOOD TIME TO SELL YOUR HOUSE DURING THE HOLIDAY SEASON?

In a word, YES! Many home owners are reluctant to put their house up for sale during the Holiday Season because this is a very busy time of year. However, there are several advantages to the seller if they do decide to sell their house during this very busy time.

First, there is less competition as most home owners do not want the hassle of selling their home over the holidays. Less competition means a higher sale price.

Second, when does your home look its best? When it is beautifully decorated for the holidays, of course. It is a fact that homes sell for more money when they show well.

And let’s not forget the Buyers. All home sellers only want serious buyers to view their homes. Traditionally most buyers that are looking for a home during the holiday season are serious buyers and need to move, otherwise they would be spending their spare time enjoying the season with friends and family.

Putting it all together, less competition, a great looking house, and serious buyers you end up with a winning combination.

If you are thinking of selling, you might think about putting your home on the market now to maximize all your opportunities. Call a Coldwell Banker Pinnacle Real Estate professional to help you achieve all your real estate goals.

 

10 Steps: How to Make a Successful Relocation Move

Gary HerronIn the most recent Real Estate Buyer’s Agent Council (REBAC) newsletter there was an article about making a successful relocation move and I thought this would be good to share with our readers. These steps can be applied to any move you may be making. 

 

Moving to a new, unfamiliar community can be stressful and demanding. To make your transfer go smoother, consider these suggestions:

1.  SELECT THE RIGHT REAL ESTATE AGENT. 

  • Working with a good agent is one of the most important aspects of a successful home purchase. Key qualities to look for: experience with relocating clients, strong local market knowledge and solid communication skills. If your agent has earned the Accredited Buyer’s Representative (ABR®) designation you’ll know they also have special training in representing buyers.

2.  GET PRE-APPROVED (NOT JUST PRE-QUALIFIED) FOR YOUR MORTGAGE.

 

  • Pre-approval means your application has already been processed and final approval is only contingent upon an appraisal and other issues.  Mortgage pre-approval puts you in a more favorable negotiating position with sellers and allows you to make faster decisions.

3.  SEPARATE YOUR NEEDS FROM YOUR WANTS. 

  • The difference may seem subtle, but this makes it easier to quickly narrow your options and find the best home for your needs.

4.  KEEP COPIOUS NOTES. 

  • You’ll probably see many homes in a short of time. Detailed notes, photos, and listing sheets can help you recall each property after a busy “home shopping” trip.

5.  THINK ABOUT SELLING WHILE BUYING. 

  • Transferees often face future relocations, so it’s important to consider a home’s resale value. If your agent is pointing out a home’s flaws, they’re probably looking out for your future best interest.

6.  LEARN THE MARKET. 

  • Buyers can gather an amazing amount of information online about the markets they’re considering for their new home (Although an experienced agent will always have a stronger pulse on local market prices than any website). Do your homework and rely on your agent to add key perspectives.

7.  BE PREPARED TO MAKE FAST DECISIONS.

  • Many markets now favour sellers or simply lack adequate home inventories, causing buyers to quickly regret momentary hesitation on a desirable home. Consider making an offer right away, even if you plan to view additional properties.

8. BEFORE PLACING AN OFFER, REQUEST A QUICK CMA.

  • Agents can produce a comparable market analysis on any home in a matter of minutes. This is also where an agent with local market expertise can be a real plus.

9.  BE PREPARED FOR EMOTIONAL UPS AND DOWNS.

  •  Negotiating an offer can be a draining experience. Try to remain calm and maintain perspective as offers and counter offers are exchanged.

10. LEARN FROM HOME INSPECTORS.

  • The level of detail in home inspections has improved dramatically. If at all possible, attend the inspection in person. You’ll also gain many valuable tips about maintaining your home in the written report. As far as renegotiating on repair items, remember that in strong markets, sellers may be unwilling to make any concessions based on the inspector’s report.

So if you are thinking of making a move, contact Coldwell Banker Pinnacle Real Estate and ask to speak to one of our sales representatives with the Accredited Buyer’s Representative (ABR®) designation.

WHAT DOES A FOR SALE BY OWNER (FSBO) NEED TO KNOW?

There is a lot of talk out there about whether or not a home owner should sell their home themselves. I would like to share a few facts with you that may make a difference in your decision on using a REALTOR®.

Home owners have been using REALTORS® for well over 100 years. In today’s society nothing lasts that long unless there is undisputed value.

Buyers who shop For Sale By Owner properties only do so because they think there is a deal to be had. They believe they can get a huge discount on the price because the Seller doesn’t have to pay a commission. The Seller will always have to pay a commission – either to the Buyer or to the REALTOR®. If you are going to be paying a commission anyway, why not use a real estate professional and have them do all the work and take all the risk.

The Law of Supply and Demand states that the more buyers you have wanting to purchase the same product, the more they are willing to pay for the product. When you list your home on the Multiple Listing Service® or MLS® with a local real estate professional, your home is exposed to a huge number of potential Buyers. In our area, there are approximately 2,700 REALTORS® and approximately 40,000 REALTORS® in the neighbouring GTA. If each of those REALTORS® only had ONE Buyer client, that is an astounding number of potential Buyers for your property. How many potential Buyers would the FSBO be able to attract on their own? The odds are that a REALTOR® could probably sell it faster and for more money.

One of the most important roles of the real estate professional is negotiating on behalf of the Seller. The REALTOR® will negotiate with home inspectors, appraisers, lenders, etc., and the Buyer, or the Buyer’s representative to ensure the Seller gets the best terms and conditions on the sale of their largest single investment.

So if you are thinking of selling, talk to one of our Coldwell Banker Pinnacle Real Estate professionals to help guide you through the challenges of selling your home.